Presentation Slides from San Marcos
Make it Work
Speaker: Derek Woodruff, AIFD, CFD, CF, PFCI, Floral Underground
Communicate, Collaborate and Celebrate to Work Smarter Not Harder This Valentine’s Day
Speakers: Vonda LaFever, AIFD, PFCI, & Lori Wilson, PFCI, Flower Clique
Presentation Slides from Denver
Automate Your Email and Social Media Marketing
Speaker: Melanie Spilbeler, FreshPath Marketing
New Ways of Thinking About Delivery
Speaker: Speaker: Paul Goodman, MBA, CPA, PFCI, Floral Finance Business Services
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Presentation Slides from Baltimore
Automate Your Email and Social Media Marketing
Speaker: Melanie Spilbeler, FreshPath Marketing
Incentive Plans that Recruit, Motivate and Retain Teams
Speaker: Derrick Myers, CPA, CFP, PFCI, Crockett, Myers & Associates, Inc.
Presentation Slides from Kansas City
Extraordinary Service in Your Shop Every Day
Speaker: Sam Bowles FSC, FloralStrategies
Sponsored by FloristWare
Eventology: The Science of Profitable Events
Speaker: Derrick Myers, CPA, CFP, PFCI, Crockett, Myers & Associates, Inc.
Digital Strategies that Drive Everyday Business
Sponsored by Floriology
Presenter: Renato Cruz Sogueco, AAF, PFCI, business instructor, Floriology powered by BloomNet
Presentation Handouts from Boston
Design Hacks and Smart Services to Delight Consumers
Speaker: Jody McLeod, AIFD, CFD, NCCPF, owner of Annie V’s Floral Design Studio, Clayton, North Carolina
Sponsored by: Syndicate Sales
Extraordinary Service in Your Shop Every Day
Speaker: Sam Bowles FSC, FloralStrategies
Sponsored by FloristWare
Presentation Handouts from Nashville
Design Hacks and Smart Services to Delight Customers
Speaker: Derek C. Woodruff, AIFD, CFD, CF, PFCI, Floral Underground, Traverse City, Michigan
A Roadmap For Profitable Deliveries
Speaker: Paul Goodman, MBA, CPA, PFCI, Floral Finance Business Services
Extraordinary Service in Your Shop Everyday
Speaker: Tim Huckabee, president of FloralStrategies, LLC
What’s Up (and Coming) with Social Media
Speaker: Crystal Vilkaitis, owner, Social Edge
Presentation Handouts from Portland
M3 : Money Making Mechanics
Speaker: Derek C. Woodruff, AIFD, CFD, CF, PFCI, Floral Underground, Traverse City, Michigan
Smart Selling
Speaker: Tim Huckabee, president of FloralStrategies, LLC
What’s Up (and Coming) with Social Media
Speaker: Crystal Vilkaitis, owner, Social Edge
Presentation Handouts from Green Bay
A Roadmap for Profitable Deliveries
Speaker: Paul Goodman, MBA, CPA, PFCI, president of Floral Finance Business Services
Delivery Cost Analysis Tables – Labor (Doc)
Delivery Analysis Form for 10 Drivers (XLS)
Non-Holiday Staffing Analysis (XLS)
Smart Selling (PDF)
Speaker: Tim Huckabee, president of FloralStrategies, LLC
Pick Me! Stand Out and Sell More Online (PDF)
Speaker: Josh Glass, AAF, vice president, Peoples Flower Shops
Presentation Handouts from Detroit
Exceeding the Design Demands of Today’s Gift Givers (PDF)
Speaker: Laura Daluga, AIFD, owner, Department of Floristry
Sponsored by: Smithers-Oasis
Mastering QuickBooks for Quick Profits (PDF)
Speaker: Michael Pugh, AAF, chief financial officer and owner, Pugh’s Flowers
Smart Selling LIVE (PDF)
Speaker: Tim Huckabee, president of FloralStrategies, LLC
Driving Local Orders to Your Shop (PDF)
Speaker: Rakini Chinery, AAF, AzMF, owner, Allan ‘s Flowers
Past 1-Day Profit Blast Handouts
A Roadmap for Profitable Deliveries
Speaker: Paul Goodman, MBA, CPA, PFCI, president of Floral Finance Business Services
Delivery Expenses: Costs Per Delivery (PDF)
Delivery Cost Analysis Tables (XLSX)
Delivery Analysis Form for 10 Drivers (XLS)
Non-Holiday Staffing Analysis (XLS)
Build the Perfect Sales Script (PDF)
Speaker: Tim Huckabee, president of FloralStrategies, LLC
The Social Selling Mindset (PDF)
Speaker: Crystal Vilkaitis, owner, Social Edge
Successful Events — from Concept to Completion (PPTX)
Speaker: Jerome Raska, AAF, AIFD, PFCI, CAFA, Blumz by… JRDesigns
Sponsored by: Syndicate Sales, Design Master color tool, Inc. and Rio Roses/Equiflor
Treasure Hunt: Finding Your Hidden Profits (PPTX)
Speaker: Derrick Myers, CPA, CFP, PFCI, vice president of Crockett, Myers & Associates, Inc.
Tech Strategies to Capture More Online Sales (Key)
Speaker: Max Duchaine, digital strategy manager, Society of American Florists
RSVP to Profitable Parties (PDF)
Speaker: Tim Farrell, AAF, AIFD, PFCI, Farrell’s Florist
